Dr. Sandi Webster and Peggy McHale discuss how unconscious bias shows up in our daily lives, how we see each other at work and how we can speak up and check ourselves to combat it.
The world has been discussing discrimination for centuries, and it has not gone away – at home, in the workplace, by gender, ethnicity, sexual orientation, and disabilities. How do our biases play into this situation? After successfully creating, scaling and selling her 150-employee marketing and analytics consulting company to a private equity firm, Dr. Sandi Webster fulfills her passion of ensuring that women are fully prepared for business through her online education and advisory services company, Sandi Webster LLC.
As Chief Learning Officer of her brand, Sandi Webster Coachsulting, she develops and delivers curriculum for workshops and retreats, and creates customized advisory experiences for her coaching clients. Her new online business course, “How To Form An Advisory Board,” targets entrepreneurs who need external help and advice via a course plus online Live Sessions.
She’s an author of Black and White Strike Gold: Practical Nuggets to Grow Your Business from the Women Who Launched Consultants 2 Go, a MultiMillion Dollar Company. She authored a chapter in the recently-published book, Immigrant Hustle: How 50 Entrepreneurs Came to America and Built Something Out of Nothing. Dr. Webster, a serial entrepreneur, is also a partner in Pandi-App LLC that invests in small businesses and Pre-IPO stocks, sits on advisory boards, builds marketing apps, and hosts her publishing company.
Peggy McHale serves as an independent board member for Pariveda Solutions an
employee-owned (ESOP), strategy and technology consulting company based in
Dallas, Texas. She serves on both the audit and compensation committees. Peggy is
also the co-founder and recently retired Managing Director for Blend 360 (Formerly C2G
Partners and Consultants 2 Go) a Newark, NJ based consulting firm that provides
marketing and data science solutions to Fortune 500 companies in the Financial
Services, Fintech, Telecom, CPG, Healthcare, IT and Insurance industries. C2G was
acquired in 2016 by Whitegate Capital Partners, a private equity firm. Peggy founded
the company with her business partner Sandi Webster in 2002 and grew it into one of
the fastest growing businesses in the US. The company was named to the Inc 500 list
for seven years. In addition, C2G was recognized twice by Fortune Magazine/ICCC as
one of the top 100 Inner City Companies in the US. Peggy was also a two-time finalist
for EY’s Entrepreneur of the Year. She was awarded Leading Women of NJ and Top 50
Women Leaders in NJ by NJ Biz.
Peggy is the co-author of Black and White Strike Gold: Practical Nuggets to Grow Your
Business. She just recently co-wrote Lessons Beyond the Obvious: An Entrepreneurs
Handbook. Before she started her company, she was a Vice President of Marketing at
American Express. She holds an MBA in Finance from St. John’s University and a BA
from the College of Mount St. Vincent. In addition, Peggy is committed to supporting
several non-profit organizations including New Jersey Institute of Technology’s
Undergraduate Research and Innovation Board. Peggy served on the State Board of
the New Jersey Association of Women Business and the Women’s Center for
Entrepreneurship in NJ (WCEC). She is currently a member of the Women Presidents’
Organization (WPO), and the National Association of Corporate Directors (NACD).
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